MBLAQ
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MBLAQ

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MBLAQ, (Korean: 엠블랙, an acronym for Music Boys Live in Absolute Quality) is a South Korean quintet boy band created by Korean pop R&B singer, producer and actor Rain under a branch of his label J.Tune Entertainment called J.Tune Camp. The five members include Seung Ho (Yang Seung Ho : Leader), G.O (Jung Byung Hee : Main Vocalist), Joon (Lee Chang Sun : Vocalist), Thunder/Cheon Doong (Park Sang Hyun : Vocalist/Rapper), and Mir (Bang Cheol Yong : Rapper). The group debuted on October 9, 2009 at Rain's Legend of Rainism concert.
On October 14, 2009 the group released their debut single album, "Just BLAQ", which topped various on-line and off-line music charts in South Korea. The group then released their second single album Y on May 19, 2010, and on January 10, 2011, MBLAQ released their first studio album, BLAQ Style.
2009 (Debut): Just BLAQ
Having trained for two years,] MBLAQ was first announced on 21 September 2009, with an appearance in Nylon magazine. The group appeared alongside Rain, in his Legend of Rainism concert. They performed various songs from their produced EP, Just BLAQ and were met with praise, with many spectators at the concert and fans considering them as the next DBSK. The group released teasers for their debut song, "Oh Yeah" on October 12, with the music video being released two days later. Coinciding with the music video, MBLAQ's debut single album Just BLAQ, was released on the same day, topping various charts in South Korea. The next day, the group made their broadcast debut on M.net's M! Countdown, performing "Oh Yeah".
In early December, the group debuted in Japan, following their performance during Rain's fan meeting- resulting in a documentary being produced surrounding their stay in Japan. Later that month, the group commenced promotions for their follow up track, "G.O.O.D Luv", with two music videos released, an 'unofficial' MV released prior to the 'official' MV which was released on December 10, 2009.
2010: Y
On May 19, 2010, the group released their second single album, Y, a track originally for Rain himself. Rain wrote, composed, produced and choreographed Y. The music video for the title track, "Y" was released on the same day at midnight with teasers being released from May 6. MBLAQ claimed first place on the 3rd of June 2010 on the music show M! Countdown, and were voted the best Rookie Group for the first half of 2010 through a poll conducted by Korean music site Bugs, obtaining 46% of the votes
On December 29, 2010, MBLAQ released a teaser MV for their upcoming full-length album. Their first full-length album is set for release on January 10, 2011.

2011: First full length album, BLAQ Style and Japanese debut
MBLAQ were initially scheduled for a November 2010 return, however in December J.Tune Camp revealed that MBLAQ would be returning to the music scene in January 2011 instead. MBLAQ displayed advertisements on buses and bus stops in Seoul prior to the release of their album, and it was also revealed that MBLAQ participated in the production of the album, personally choosing all songs present on the album. Seungho stated: "As a form of independence [from Rain], we personally chose all of the songs and participated in the production",with Seungho composing and playing the piano for the introductory track Sad Memories and Mir writing the rap lyrics for You're my +.
On January 3, 2011, J.Tune Camp released MBLAQ's MV for Cry on Youtube, an R&B track produced by E-Tribe. The video gained more than 500,000 views within a week. A teaser MV was released on December 29, 2010, prior to the full MV release in January. In between the release of the Cry MV and their album, MBLAQ revealed album jacket photos for BLAQ Style. Prior to the album's release on the 10th of January, MBLAQ held a fan-meet for 1500 fans on the 9th of January 2011, where the fans were able to watch the first performance of Cry and also the then yet-to-be revealed title track Stay. On January 10, 2011, MBLAQ released their first studio album and two MV teasers for their title track Stay. After only one day of releasing their album, MBLAQ recorded 25,000 orders of the album. On January 11, J.Tune Camp released the full MV for Stay on Youtube, which gained more than 400,000 views within a week.
On January 13, MBLAQ returned to the stage on M.Net's M!Countdown, followed by comeback performances on the 14th, 15th and 16th at KBS 2TV's Music Bank, MBC's Music Core, and SBS's Inkigayo respectively.[
On January 9, J.Tune Camp announced that MBLAQ would be debuting in Japan in May, signing with Sony Music Japan. J.Tune Camp helda press conference towards the end of January with Japanese press regarding their official plans. In February, MBLAQ visited Japan to record songs and to have a photo shoot for their album. Upon arrival, 800 reporters and fans were gathered at the airport. MBLAQ are set to release their Japanese album on May 4, 2011, with live performances to be held at Osaka, Sapporo, Nagoya, Fukuoka, and Tokyo during the week.
MBLAQ were named Artist of the Month by MTV Korea for the month of February and released a repackaged album, titled BLAQ Style - 3D Edition on the 22nd of February, 2011. The album consists of the 13 tracks from BLAQ Style, as well as 3 new tracks. Two of the three new tracks included MBLAQ's participation in its production. The track 돌아올 수 없는/ Can't Come Back was composed by G.O and the lyrics were written by Mir, while the song titled You was written and composed by Cheon Doong. When it was released, BLAQ Style 3D reached No. 1 on the Hanteo charts and MBLAQ's song Again was used to promote The Fighter (2010 film) in South Korea.
BLAQ Style 3D was released in Taiwan as a licensed album on the 18th of March, and reached the No.1 spot from March 18 to 24 on Taiwan's G-Music chart under the K-pop and J-pop category without any promotions.
On the 11th of April, the MV for Your Luv was released on MTV Japan, and Your Luv ringtones were released on the ringtone downloading site, Recochoku. After the release of Your Luv on April 19, it was ranked first for 4 consecutive days on Recochoku. MBLAQ were also placed first on the 'Cellphone Message Music Video' chart. Furthermore, pre-orders of MBLAQ's single for the regular and limited A and B editions have ranked first, second and third. On May 3, MBLAQ kicked off their Japanese promotions with their debut event held at Kanagawa Plaza, gathering a reported 10,000 fans. They performed Oh yeah, Your Luv and Daijoubu and more than 4000 CDs were sold during the event. Your Luv reached first position on the 'Daily Oricon Charts' for May 3rd, which is before their official debut and release date.
In late 2009, MBLAQ's first aired program was M.Net's MBLAQ - The Art of Seduction, which received record ratings for the cable TV's program.

December 15, 2009, it was announced that the group would be part of Season five of the Idol Show (Hangul: 아이돌 군단의 떴다! 그녀!, which translates to Idol Army, She Has Arrived!), with the first episode airing a day later. MBLAQ filmed a total of 16 episodes.

February 18, 2010, MBLAQ members G.O and Joon took on the role of co-hosts (MCD Guys) for the music show M! Countdown.

March 2010, Cheon Doong participated in M.Net's M.Net Scandal and FIFA World Cup, MTV Korea.

2011, Cheon Doong was made a permanent cast member of the KBS2TV show Imagination Arcade. Fellow member Joon is currently a permanent cast member of Oh! My School.

Campaigns and Endorsements
In 2009, Cheon Doong featured in a CF with the Wonder Girls for Mori Stylish Coffee[
The year 2010 resulted in a few endorsement deals for MBLAQ which included TB Jeans (TBJ), Cacao Black CFwhich featured MBLAQ's song Oh Yeah, Pink Wings Charity Campaign,]and an endorsement deal with Chapstick. MBLAQ released two songs, titled 사랑해도 참는다 Part.1 and 사랑해도 참는다 Part.2. Two MVs and a music drama, which also featured ex-T-ara member Yang Ji Won, for Chapstick were also released.
Individual endorsements include Joon for HITE Beer and Miero Fibre with figure skater Kwak Min-Jung. Cheon Doong was featured in a CF for Tropicana Sparkling which, in addition to being a parody of MBLAQ's Y MV, also incorporated MBLAQ's song Y and MV into the CF. Cheon Doong also appeared in two CFs for Alba Heaven, which featured MBLAQ's song Oh Yeah.
In 2011, MBLAQ participated in MBC's Give Life to a Child Campaign, where they raised awareness about bone-marrow transplants on the streets of Youngdeungpo’s Time Square.

Discography

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